Behind the Brand

Anaheim, United States

JW Marriott Anaheim Resort

JW Marriott · Marriott International

Who runs this hotel?

Three different companies can sit behind one hotel. How this works

OperatorThe company responsible for the hotel's day-to-day operations — hiring and training staff, service, food and beverage, housekeeping and revenue management. It can be different from both the owner and the brand.
HEI Hotels & Resorts

Not the brand company — JW Marriott supplies the name; HEI Hotels & Resorts runs the hotel.

BrandThe name on the door. The brand company sets standards and supplies the reservation system and loyalty programme — but it does not always run the hotel itself.
JW Marriott · Marriott International
Management model
Third-party operated by HEI Hotels & Resorts
VerifiedLast checked 2026-08-13· Operator officialView evidence
  • OperatorOperator official

    HEI Hotels & Resorts is explicitly identified for this property in the cited Tier 1 source.

    heihotels.comretrieved 2026-08-13

More hotels operated by HEI Hotels & Resorts

Same brand. Different people running it.

JW Marriott hotels side by side — the operator column is where they differ.

Compare all JW Marriott hotels →